Qualitative and Quantitative Market Intelligence
The decision to export is a big step involving time and resources over the long term. As such, the first essential activity is to understand whether your company is poised to enter a foreign market. The client assessment would start with the internal motivation for going international and appreciation of the company’s strengths, as well as competitive capabilities in the T&T market. Your company’s product would also have to be evaluated for export compliance. This information would indicate the gaps that need to be closed to become export ready and begin the export planning process.
Do you have the right export business within your organisation?
Does your staff have export marketing or sales experience?
Is your offer (pricing, quality, standards) competitive in the target markets?
What is your budget or resource plan for foreign market entry?
Would you be willing to adapt your product for export?
We give you the confidence to seize international opportunities and the tools to manage your export business.